Love your blog? 

Blogs are a great way to talk to your customers directly – and for them to talk back. Check out our quick tips for tips for blogging below:

• Have fun: Make your blog entertaining - think about your audience and write in a conversational and lighthearted tone - remember it’s a conversation, not an essay.


• Keep it current: Regularly update your blog, and where possible include links to other bloggers and related websites. This will improve your Google page rank.


• Let it be: Avoid deleting or ignoring comments and responses to your blogs, even if you don't agree with them. People should feel free to say what they think. And you get an opportunity to put the record straight.


• Be real: Don't pretend to be a consumer to plug your product. Source credibility is key in communications and online communities will not be fooled!

There's more to blogging than meets the eye - so take a look at the following sites for more insight and inspiration:

www.sethgodin.typepad.com
www.andrewferrier.com
www.bloguniverse.com

Content by:    

• Business Made Simple